Stomatol Toothpaste of Stockholm
7 September, 2010
Stockholm, Sweden (2010)
And in a toothpaste – Swedish connection, here is Claes Oldenburg carrying a rather large tube of toothpaste:
From a museum map at the National Museum in Stockholm.
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the Diligent Observer 
Interesting way to apply toothpaste from the tube to the brush. I’ll have to try it tonight and see if it works. Let’s call it the “back to front, loop up and double up” method.
It is a rather artistic way to apply toothpaste! How did it work for you Mr. Gerbner?
I forgot to try
Whoa! Now that’s a big toothpaste. That’s a really interesting way to advertise a toothpaste. It’s amazing how people were able to come up with an idea like this. I think the message of the ad is clear: we should brush our teeth properly, so that toothache will not bother us later on.